Developments, customers, press releases.

Thursday, 2013-12-19

Happy Holidays!

The DAM Group would like to thank all our customers and partners for the good cooperation in 2013. We wish you all a Merry Christmas and a Happy New Year.

We are there for you during the holiday season as well: If you cannot reach your party directly, please contact our support team:
+49 7544 9218 300
Thursday, 2013-09-19

Multichannel Marketing at Mercedes-Benz

mba_epaperportal-relaunch_news.png The recent re-launch of the Mercedes-Benz Accessories e-paper portal marks an additional step in the direction of multi-channel marketing at the Mercedes-Benz Accessories GmbH.

Brochures for Mercedes-Benz genuine accessories and collection articles are now presented as HTML5 mediaepaper on mobile devices without Adobe Flash. The user interface language of the portal is pre-selected depending on location / region of the user. All documents are managed and enriched (setting additional shop links, etc.) through the integration platform mediacockpit.

The new solution provides:
  • Full support of iOS devices (iPhone ®, iPad ®)
  • Linking articles in e-paper with the product pages in the web shop
  • SWYN unctionality for Facebook ®, Twitter tweets and Google+ ("share with your network")
  • A total of 171 documents in the portal in six languages ​​(German, English, French, Italian, Dutch, Spanish)
  • Adaptation of the portal to the new corporate design of Mercedes-Benz

See for yourself - and visit the new portal at best with your tablet:

Visit the re-launched Mercedes-Benz Accessories e-paper portal
Tuesday, 2013-08-13

DAM Group Expands Executive Board

wolfgang_zingler.jpgEffective from 5th July 2013, Wolfgang Zingler has been appointed to the Executive Board at DAM Group GmbH, joining Managing Director Chris Turchin, as Director of Sales at DAM Group GmbH.

Wolfgang Zingler's responsibilities as Director of Sales extend beyond DAM Group; he holds additional mandates on the Executive Board of e-pro PIM GmbH and e-pro CAT GmbH, two additional technology holdings within the Bertsch Innovation Group.

Wolfgang Zingler has previously held management and executive positions in a number of European software and consulting companies, his latest post being Business Unit Manager for a leading provider of xRM and mobility solutions.

About the DAM Group:
The DAM Group GmbH has been a pioneer in the increasingly important field of digital asset management and product information management since its inception in 1996. The successful, well-designed product mediacockpit has been crucial in making DAM Group one of the most experienced European providers and operators of enterprise DAM and PIM solutions today.

About the e-pro:
Successors to the e-pro solutions GmbH, the e-pro PIM GmbH and e-pro CAT GmbH provide professional, industry-proven software and solutions for PIM, MAM and standardized BMECat e-catalogs. As experts in software-driven automation solutions for publication and communication processes for the fields of print, web, mobile, e-catalogs, and classification, they provide advice and implementation support along then entire product communication process.

About the Bertsch Innovation Group:
The Bertsch Innovation Group consists of dynamic companies in the fields of IT and publishing. Since 1999, the Bertsch Innovation Group has been turning ideas into business success. The customer list includes Deichmann, Duravit, Mercedes-Benz, Schaeffler, Ravensburger and ZF.
Monday, 2013-07-22

New Release: mediacockpit 7.2

mediacockpit-Logo-200.jpg Just in time for mid-year, our product development team has given the green light, and we are proud to announce the new MC version!

With over 100 new features, improvements and bug fixes the latest mediacockpit release provides a big range of enhancements. The new version also provides the technical basis for large, process-intensive systems and for cluster-driven environments of PIM, DAM, apps and company-wide media portals.


Among the most important innovations in mediacockpit are:
  • Advanced filtering options by permission for products and media on the search panel
  • Support for publication of profiles in mediapim - Publication of search results
  • Display the number of media in one category and related subcategories (including product hierarchies)
  • New comments system for products and media
  • New dashboard widget for "watch events"
  • General functionality enhancements in mediapim (including attribute inheritance and other features that were previously available only in mediaeditor)
  • Define attributes to limit relationships (e.g. between products)
  • Revised multi-indexing for media and product metadata
  • Simplified processing of multiple attribute values, improved support for multiple types of attributes
  • Interfaces to cloud services (content delivery networks such as Amazon CloudFront) and social networks (Youtube video portal)
Among many other improvements in the core product of the current release includes also the basis for the representation of mediaepaper on mobile devices without flash. The mediacockpit today is the foundation of multimedia mobile app developments for our customers in the aftermarket sales and service as well as HR and / or marketing tool.

For more information or advice about your individual upgrade schedule we are at your personal disposal - we look forward to your contact request.
Wednesday, 2013-06-26

Case Study in Prokom Report Q2

We welcome the Prokom publication with our latest contribution! In the current issue of the "Produktkulturmagazin, readers will find a worth-reading and "individual" article about the different information portals of our customer Mercedes-Benz Accessories GmbH
The highly individualized solutions to optimize sales processes already support product communications for 15 years - ranging from simple media management to multilingual dealer portals and online shops for the sale of accessories or even digital products for the navigation system in the vehicle.


Are you interested in the latest edition Prokom? We are happy to send you a copy - and advise you without obligation about the various possibilities of innovative publications and database publishing.


Yes, I want to receive a copy of the new prokomREPORT (only available in German).
Tuesday, 2013-06-18

Plug-In for Photoshop and Illustrator

The mediacockpit plug-in for Adobe Photoshop ® and Illustrator ® CS5 version for Mac and Windows makes the handling of your media and product data within external and internal communication easier, faster and more efficient. The user manual is now available for our customers.


Feel free to contact us for more details and get more information on our product page Modules and Applications.
Wednesday, 2013-06-12 - iPad app now available

steuernsparen-Buhl.png Our customer Buhl ( has released their new, free iPad app in the Apple App Store. Due to the enormous interest, the app reached #1 on the AppStore charts in the category "Finance" after just a few hours .

The app is a great addition to the portal for German tax savers ( and offers current tax tips and background information. It also has its own video gallery with interesting clips from SteuerSparTV; Tax terminologiy and issues are clearly explained in more than 100 individual clips - from A as in "abgekürzte Leibrente" to Z as in "Zustellvollmacht " (sorry, the app is only available in German).
All videos and documents in the app are managed centrally in mediacockpit.

A special feature of our newest kiosk system: exclusive content available only to owners of a tax-saving contract in combination with Buhl's tax software. The current years´ tax savings Magazine is reserved as a premium content only for Buhl customers after entering the warranty number. in the Apple Store (German)
Monday, 2013-05-13

mediacockpit connected to the Cloud

amazon_youtube.jpg In today's corporate communications, being active in social networks is already seen as standard. The big players Facebook, YouTube and others offer immense reach and invite fan, friend and follower to like and redistribute your brand message.

An increase in reputation or sales is not guaranteed - success simply depends on too many factors and internal processes. But the positive influence of genuine dialogue, authentic messages and exciting stories (storytelling) is undisputed and is becoming an unmistakable signature of some of our customers.

Creating media content (text, photographs, graphics, videos-> Content) is the first part; placement and marketing of these assets on the right platforms (-> Context) is as least as important. And that´s when the major cloud providers come into the game.
Corporate contents should be performing for users independently of the company´s infrastructure and bandwidth - without interruptions and long loading times.

Therefore we have built something new: in its latest version, mediacockpit allows the workflow-based connections to Amazon S3 (CloudFront) and your own branded YouTube channel.

And the integration is completely independent of whether you are using the mediacockpit in your own data center or external hosting: mediacockpit has been running successfully in the cloud since 2010.

Sound interesting? Please contact us for more information and send us an e-mail.
Monday, 2013-04-08

App Update: Schaeffler STT for Apple and Android

STT_II.png Just in time for the Hannover Fair 2013, Schaeffler has updated their STT, the standard reference work for engineers and technicians. In addition to a complete revision of the printed classic (more than 750,000 issued copies since its release), the mobile app has been updated as well and is available on Apple and Android devices from 08. April as well.

Schaeffler STT in the Android store
Schaeffler STT in the Apple Store

Schaeffler press release on the Hanover fair 2013
Wednesday, 2013-03-20

Our article in the new prokomREPORT

Just in time for spring, the new issue of the Prokom magazine has arrived fresh off the press. In this issue you will read an author article of our CEO Chris Turchin: under the title "Mobile Asset Management / Digital Brand Experience in Perfection" we provide you with information about the mobile app (iOS / Android) "Schaeffler Technisches Taschenbuch" and give insights in our product component mediamobile.


Well-known among experts the "prokomREPORT" is published quarterly and provides up to date information and case studies in the fields of media-independent data handling and automated publishing processes.

The mobile kiosk app (realized for our customer Schaeffler) we introduce in the article is available for free at the Apple Store .

Are you interested in the latest edition Prokom? We are happy to send you a copy - and advise you without obligation about the various possibilities of innovative publications and database publishing.

Yes, I want to receive a copy of the new prokomREPORT (only available in German) .